Distribution > Product
The default playbook: build for months, then go find “someone for marketing.” Three LinkedIn posts later, it’s over.
Your channel is a day-one decision, not an afterthought. Bake distribution into every product iteration.
The default playbook: build for months, then go find “someone for marketing.” Three LinkedIn posts later, it’s over.
Your channel is a day-one decision, not an afterthought. Bake distribution into every product iteration.